PPC Empire
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Developing a website the most lucrative but also a time consuming part
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Main steps wto create your PPC website:
- Register a valuable domain name
- Setup a website
- Customize the website
- Publish related content
- Place different advertising code
- Fine tune and track statistics
- Automated Link Exchange
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As soon as you are familiar with this procedure it should not take very long the create new websites.
This guideline shows you exactly what to do, how to do and when to you should do it.
We put your complete knowledge into that course to make it easily and profitable for you.
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1. Register a valuable domain name
Many internet interpreneurs starting register brand new domains from scratch.
The spend a long time searching for a good and free domain name.
If you ever tried this you might noticed that the good names are already gone and you get frustrating real quickly.
This is the first mistake you can make!
Brand new websites have no traffic, no links and are never saw a search enginge before.
Register a previously developed website instead which is now free again and leverage others hard work.
This saves you time in searching for a good available name and your site gets a jump start from existing backlinks and rankings.
The following values boost your website from the ground:
- Backlinks
- Google PageRank
- Alexa Rank
- Dmoz / Yahoo listing
- Domain Age
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2. Setup your Website
Hosting Account
Before you can setup and create a website you need a hosting company.
There are three different types of hosting and you should make your decicion carefully.
Single Hosting
Those hosting plans are designed for single websites only!
They are not recommended to host your ppc empire sites. As soon as you have 5 or more sites the overall costs are to high.
Shared Hosting (Recommended)
This will be the best choice for you.
With one account you can host unlimited domains!.
Plus you have no bandwith limit there which means no matter how many traffic you get on your domains they will not run out of bandwith.
Sign up at hostgator and choose web hosting /swamp package.
Dedicated Servers
This is recommended if you are hosting 200+ domains
At a huge amount of domains you might want to think about switching to your own exclusve server.
Sure this situation can be handled with shared servers but a overload created by someone else is for example now no longer an issue for you.
Visit Serverpronto to get your dedicated server.
To get your new domain up and running you have to change the Nameservers pointing to your new hosting account.
If you don't know how to do this click HERE!!!!!!
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2. Create your Webpages
There are differend methods available on how you can create a website.
Web Blogs
- Free Software
- Easy to use
- Many addons & plugins
- Customizable & flexible
In simple terms, blogs are websites where content was published on a regular basis.
Visitors read those information or news and make comments on them.
New stuff shows up at the top of the page but can also be categorized or accessed through an archive.
Wordpress is the most popular and a free software creating your own blogs.
There are two different ways how to setup a blog on your website:
- Download and install your wordpress blog manually
- Use preinstalled interfaces like fantastic provided from our hosting company
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3. Customize Your Website
Once you installed your wordpress blog it should look like this :
Now its time to customize your blog and make it personal and unique.
- Change the layout
- Add some custom images
- Configure main blog settings
- Configure ping services
- Install additional plugins
- Make it SEO friendly
- Tracking
Blog Layout
The default template installed with wordpress is real simple.
Here are a few great resources providing wordpress templates free:
Here are some paid onces if you can't find a perfect one:
Our layout can be easily switched in our admin area under the presentation section.
Detailed information on how to change your wordpress theme go here XXXXXXX
Custom Images
This is an optional step and require technical skills.
You may also want to change your logo or header grapfic to get a more personal look to your website.
To do this I would suggest to select a more simple wordpress theme and change the image.
Free Image Resources:
Payed Image Resources:
Please be sure to read the useage information of each service before publishing on your website.
Configure Main Blog Settings
After installing your blog you should change some default settings in your admin area.
- Options - General
- Options - Reading
- Options - Discussion
- Options - Permalinks
- Blogroll - Manage Blogroll
- Manage Categories
Configure ping services
Also known as the "Blog and Ping Method".
When you publish a new post, WordPress automatically notifies the defined site update services to get you post indexed quckly.
This ping list can be changes under options / writing.
Download my complete list of all necessary updates services here.
Install additional plugins
To make your blog more useful add some addition free word press plugins:
SEO Friendly Blog
Know let's start optimizing your wordpress blog that the search engines love them.
To do this simple install and configure the All in one SEO pack.
This little plugin optimize your titles and meta tags automatically. Simply activate it and you're done.
Tracking
The finish this process you need some kind of tracking methods to see sepcific details on your visitors.
I personally prefer the folling tools to track my websites:
- Awstats
- Google Analytics
- Google Webmaster Tools
All of them a free and each has its one benefit I don't want to miss.
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Awstats
This piece of software analyze your webserver log files and automatically creates statistic pages which can be access through your cpanel area.
Google Analytics
This is real important stuff! Google Analytics provides so many great features and statistics you never dreamed of.
To use it with your WordPress blog download the
Google Analyticiator
plugin.
Google Webmaster Tools
I used this tool to check validate my Google Sitemap and look for error pages. You also see where you rank for related keywords in Google.
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4. Publish Related Content
Now as your blog is ready and you need some content on it.
This is a very important section and should be done carefully!
Typically you have no content for a specific niche when you start a new ppc website.
Here are several methods how you can get some.
Free content:
- Write your own article
- Use free public articles
- Use free public content
- Import News Feeds
Payed content:
- Hire a copywriter
- Buy Private Label Articles
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Write your own article:
This is very time consuming, especially if you have no background knowledge in the specific topic.
You need to research first and then starting the hard way of copywriting and editing.
But the articles are free and unique.
Use free public articles:
This is a common way to generate traffic fast and cheap.
There are many article directories available where you can search and use related content for your website.
Here are the major article databases:
In most cases you only have to leave the biografie of the author intact when publishing on your website.
Those articles are not unique and used on several other websites to.
Use free public content:
There are also huge liberaries of free content available.
Those content is also not unique but has a lower public useage than articles.
Import News Feeds:
Import public news feeds from different sources. This will be done automatically within your blog.
To use this feature simple install the
Feed 2 Post plugin.
Hire a copywriter:
This is propably the best solution. It costs you around $5 - $20 for each article depending on the quality and quantitiy.
The are a couple of platforms availabe where you can hire ghost writers for this job.
You are also able to request a project where anyone can bid on.
Those articles are absolutelly unique. You have full rights on this content and you can control the topic.
Buy Private Label Articles:
This means that you buy of bunch of articles from different topics where you have the right to modify the text.
The chance of duplicate content is lower than on public articles mainly if you rewrite them wit tools like
Article Converter.
To check website against duplicate content use Copyscape
Duplicate pages don't rank really well in the search engines especially in Google.
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5. Advertising
Maybe you noticed this part is behind publishing content and not included in setting up your blog.
Search Engines don't like to see advertising code especially Google Adsese on a page when the first visit it.
It make sense in my eyes, if someone plan to create a new valueable website its not the focus to get advertising on!
Here are some plugins that allow you to implement Google Adsense code real quick once your pages are Indexed.
You also may want to check out Chitika and include it as well.
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6. Fine tuning & statistics
This part is only needed for websites doing really well and get a lot of traffic.
My personal rule is that a domain needs at least 500 unique visitors a month to optimize it.
It's wasting time doing this if you only get a handful people.
GOOGLE ANALYTICS STUFF
ADSENSE TRACKING
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7. Link Exchange
This is a very tricky part and can hurt your websites real fast if its done wrong!
As you know automated link exchange is forbidden buy the Google Webmaster Guidelines .
If have tried several services and had great success with some of them:
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Wordpress Alternatives
There might be any reasons why you thinkg WordPress was't the best solution for your websites.
Here are some alternatvie methods on how you can create websites:
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